IBM with Blizzard Ski

Showcase on behalf of George P. Johnson

Category: International Fairs
Year: 2015
Location: Hannover

Images by George P. Johnson

Totems won the pitch for the IBM showcase in connection with Blizzard to document big data files.
We created the so called mountain wall with a pair of valuable skis from Blizzard and an integrated ski simulator. The guests were able to test their skills in skiing and this specific data was recorded (one of the IBM topics during the CeBit was  Big Data and Analytics). The winner - a young trained student from Tübingen, Baden-Württemberg - got a pair of fabulous Blizzard skis. The exhibit attracted many people. A fun project it was!
Client George P. Johnson (GPJ Experience Marketing)