VitrA

ISH Frankfurt

Category: International Fairs
Year: 2009
Location: Frankfurt, Germany

Title: Urban Topography
The trade fair exhibition conceptualized for VitrA Bad GmbH enjoyed a record attendance at the ISH 2009 in Frankfurt. Both VitrA’s core collections and its corporate products were presented in an unconventional way. Displayed in a transforming illuminated environment, the presentation of Ross Lovegrove’s ‘Freedom’ collection offered a unique highlight and fascinated visitors.