Working Time is Living Time
Huge installations for Koelnmesse at the Orgatec 2010. An amazing project with daring materials and a stunning wow-feature for the fair.

The five installations – gigantic words – formed the sentence WORKING TIME IS LIVING TIME, the claim of the 2010 Orgatec. Each word materialized in a different way, expressing the word character. Tens of thousands of pens, post-its, ordners. From the first drafts, the go ahead by the client, through the extensive development and testing down to the assembling and enormous hand-mounting job - the whole project took a lot of heart and courage by all parties involved. Pushing the boundaries in communication design.

SIMONA is a manufacturer of thermoplastic products.

The K 2010 stand design was based on ‘SIMONA City’, a fictive and communicative city of the company. The ultimate SIMONA City was made out of the brand itself so we built a stand architecture with the brand name letters.

SIMONA City was like a real life brochure with all the current news ‘printed’ onto the letters. The visitors could stroll around and discover SIMONA City out of their perspective. Along the way they found different topics and zones where they could dive in. An augmented reality area showed in a very clear and easy way the fields and uses of SIMONA products. A huge chandelier made out of SIMONA material was at the center of the booth. This patterned element let the booth glow from inside, it created an atmospheric light and an ornamental shade.

As messengers for the brand with the star, members of the Mercedes-Benz clubs worldwide play a significant role in the continuation of an important tradition. Totems has designed a Club Island for the Mercedes-Benz Museum in Stuttgart where the clubs’ activities are presented and club members can interact with both each other and the public. Fluid lines and high quality materials reflect the brand’s sophisticated public appearance. The presentation is complete with an interactive club locator and a history of club life.

Toiling for war
This exhibition tells the story of Chinese workers in Europe during the first World War: various themes, from their initial journey to Europe and their hardships in the war to the Chinese-Belgium relationship are highlighted. The journey and the stories of the workers have been translated by creating spatial ports, with reference to traditional Chinese gates, in which each gate represents a moment in the series of events the workers faced… This breathtaking historical story is designed by Totems and can be seen from April 24th till August 15th 2010 In Flanders Fields Museum in Ieper, Belgium.

Nomen est omen. Totems are emblems and symbols that are used to express the nature of a subject in a special visual manner. Totems has taken this definition to heart and it guides our daily work. Our aim is to delve deep into the true character and value of a brand or company, to discover its innermost nature and translate this into an unique message.

Conway Lloyd Morgan, Rockets: Totems, 168 pages, hardcover, English,
9.3 x 8.6 inches / ISBN 978-3-89986-085-6
June 2007

Design, re-design, extension. A look behind the scenes of chocolate production, a place where the secrets of the chocolate square could be discovered on an interactive, multi-sensory journey for chocolate lovers.

The Villa of the Hunter
Cheeky, fresh, exceptional and emotional. These were the values that were communicated through the design and production of the new travelling exhibition aimed to reintroduce of the A-class. The focus was on the special relationship between users and the Mercedes-Benz brand. It's still running today.

Research and development of travelling exhibition: Hamburg, Berlin, Munich. A selection of vehicles, people and stories surrounding the Mercedes-Benz sports car. The combination of design, passion and engineering that makes a legend, all in an art location.

An iconic, sculptural 400 m2 stand at the 2001 Kind + Jugend fair in Cologne, this was an ultimate statement of softness and utterly tactile, for the producer of clothing and accessoires for very young children. Oversized blossom sculptures made of white foam – thousands of them; handmounted by our creative team to a fabric screen. The screens of knitted blossoms functioned as a large illuminated facade. Its changing colour shades drew the visitor’s near.

Inside – organized, clear and a place of security. Loved by all.