Philips Automotive

'House of fun' at Automechanika in Frankfurt

Category: International Fairs
Year: 2014
Location: Frankfurt

Totems was commissioned by Philips Automotive to design their stand at the Automechanika fair 2014 in Frankfurt.
 
The team got inspired by the 'House of fun' concept, that one can find on funfairs. As we wanted to create an architecture among the theme fun many ideas were drafted, collected and sorted out. In the end a combination of elegant design and playful elements was found, wherein many different forms and colours interact with each other.
 
100 years ago, Philips sold its first light bulbs for cars. Now, every third car has a light bulb made by Philips.