BAU 2013

Category: International Fairs
Year: 2013
Location: Munich, Germany

At the 2013 BAU fair, Fischer pulled off the amazing feat of not only increasing, but even doubling its customer leads compared to previous years. Visitors embraced the beautiful booth design like Fischer pegs are embraced by walls, so to speak.

The overall appearance was successful, while the real beauty was found in the details. Fischer is known for meticulously crafting its products, revealing the finest details at close up showing. The graphics on the stand achieved exactly this closer look with the visitors.

Fischer has been using the booth design ever since, on the BAU, major regional fairs   and in-house presentations.